Simkins advises Virgin Music Group on its acquisition of Outdustry
Simkins’ Corporate team advised Virgin Music Group on its acquisition of Outdustry, an artist and label services and rights management business focused on rapidly growing markets including China and India.
As part of the deal, VMG – Universal Music Group’s independent artist and label services division – also acquired Outdustry’s music publishing operation and A&R division, which scouts breakout stars in these high-potential territories.
Partner Giao Pacey led the Simkins team with support from Associates Charlie Edwards and Mary Frost-Payne. Giao commented: “We were delighted to be involved in this exciting next step for the Virgin Music Group in implementing its growth strategy in China, India and other fast-growing regions.”
Read more about VMG’s acquisition of Outdustry in Music Business Worldwide.
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